The Future of Brand Monitoring
The Future of Brand Monitoring
Traditional brand tracking and monitoring platforms haven't kept up with the speed of business - until now.
Morning Consult's always-on decision intelligence suite captures 30,000 interviews every day, giving you the fastest, most reliable read on consumer intent — and how it's impacting your brand.
Traditional brand tracking and monitoring platforms haven't kept up with the speed of business - until now.
Morning Consult's always-on decision intelligence suite captures 30,000 interviews every day, giving you the fastest, most reliable read on consumer intent — and how it's impacting your brand.
More Than Brand Tracking: Your Always-On Consumer Signal
Morning Consult’s proprietary technology surveys 30,000 people daily worldwide, delivering real-time, high-quality data at unmatched scale and speed, so you can precisely quantify how any shift in the world impacts consumers and your brand.
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Full-Funnel Brand Metrics
Brand Awareness
Brand Buzz
Favorability
Brand Trust
Purchasing Consideration
Product Usage
Perceived Value
Net Promoter Score
Employer Brand
Morning Consult Reputation Score™
A proprietary metric that distills complex brand perceptions into a single, daily, actionable signal for brand reputation.
Granular Economic, Political and Demographic Context
Morning Consult combines economic, political, and cultural context with granular brand and audience trends, allowing you to see not just what’s happening, but why.
Our Products
An Always-On Decision Intelligence Suite
Morning Consult delivers AI-powered survey research tools that provide real-time consumer insights for faster, smarter decisions.
Instant, AI-powered answers backed by 80 million+ survey interviews — refreshed daily.
Your starting point for smart decisions—daily expert analysis of the trends that matter.
Go deeper into your brand, your audience, and your competitors—powered by always-on data.
Build custom programs to answer any strategic business question.
Built on the World’s Most Advanced Survey Infrastructure
With the world’s largest proprietary survey data collection engine—spanning 100+ markets, 35,000 daily surveys, and 80M+ historical responses—we provide real-time, decision intelligence that empowers companies to act at the speed of change.
From brand health tracking to macroeconomic sentiment, you get consistent, high-quality insights – globally and instantly.
Don’t Settle for Traditional Brand Tracking
No other market research firm does everything Morning Consult does – we collect the most sample, in the most countries, with the highest data quality, for the most competitive price. Quite simply - only Morning Consult checks all the boxes.
"Morning Consult has been a game changer for decision making across marketing, pricing and new business development. "
"Their intelligence platform has allowed us to customize data in real-time, producing actionable business decisions that deliver results."
"What we really like about Morning Consult is the always-on-nature"
"Morning Consult is constantly collecting data about top brands, so if tomorrow our sales guys are going to a meeting with a specific brand, my team can log into [the platform] and find current information about what's going on with the brand vis-a-vis Hispanic consumers and non-Hispanics—and that's critical."
"I highly value Morning Consult's real-time insights and the ability to analyze trends over various timelines."
"The platform's flexibility in tailoring analyses, creating diverse audience segments, and comparing brands is incredibly useful. Additionally, the new beta AI capabilities are intuitive and allow us to be very specific in pulling data and obtaining results immediately."
Request a Demo
Want to learn more about brand tracking with Morning Consult? Reach out and a member of our team will be in touch soon.